“The best and most rewarding part of making filters is that you make other creators go viral.'
spot that has a big red bus inside. As we sit at a table by the window, Choi, a TikTok Effect House Ambassador, and founder of the world’s first 3D makeup printer,Before we get to talking about her tech ventures, it’s evident that Choi’s passion for beauty runs deep. Her affinity for skincare shines through as she reveals her holy grail products:. Describing the former as her go-to K-Beauty sunscreen, Choi emphasizes the pivotal role beauty plays in her life.
At Cornell I studied hotel administration, which was very hands-on. It was very vocational, in a sense, which taught me work ethic. It also taught me open-mindedness, because we had to make beds, run restaurants, and do a lot of things you don’t normally do in college. I had a very non-traditional college experience, so it definitely taught me innovative thinking, in some ways. In business school, I learned it’s all about networking.
My first inspiration was the eyebrow filter, the very first one I created. Personally, I have uneven eyebrows and I tried everything to make them even — even the stencils, and it didn’t work. I needed a simpler way. So it stemmed from my personal experience and I knew other people would like it .Shay Mitchell
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