Ulta, Sephora and Target have created entrepreneurial diversity programs, providing mentorship, financial support and new business opportunities.
The first-place winner will receive accounting consultations, $10,000 and a spot on Ulta's product shelves for at least six months. Winners are picked based on audience votes. Voting between the seven finalists closed on April 14. The winner will be announced next week.
"We already know that in the beauty industry, Black women consume more than their fair share of beauty products and yet, funding for Black female entrepreneurs is dramatically underdeveloped relative to where it should be," said Rare Beauty Brands CEO Chris Hobson."This is less about adding brand value to us and really more about righting a wrong and a way to say 'Thank you' to a big chunk of our consumers and try and be part of the solution here.
"It was game-changing for me as a founder, and it was game-changing for my company," Roxie told CNBC."They allowed me to utilize their team in a way that I would have had to try to hire all those different people and it would have been out of my reach.
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