Fans of Krispy Kreme's Doughnut Bites and Mini Crullers should act quick before they disappear.
Though it framed these products as a portable, convenient snack that can be enjoyed on the go, Krispy Kreme doesn't seem to have secured the success with the treats that it was hoping for."Our fresh daily doughnut business is strong, profitable and growing quickly. This is the area where we are focusing our investments and resources," Krispy Kreme said in a statement to
."Because of this, we chose to exit our underperforming, extended shelf-life snack aisle business and cease production at our manufacturing facility in Concord, N.C., where these snack aisle products were made." Krispy Kreme plans to shut down that manufacturing facility in May, eliminating 102 jobs as a result,reported. This means that any fans of the Doughnut Bites and Mini Crullers should act quick to stock up or eat their fill before they're gone.
In the meantime, the chain is already making strides in the side of its business that's focused on fresh doughnut deliveries. ItJust last month, McDonald'sfor the partnership, extending the Krispy Kreme test to roughly 160 locations across Louisville, Lexington, and surrounding areas in the Bluegrass State.
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