We love that they're cutting down on plastic 😍
Cutting down on the amount of plastic we use is something on everyone's mind. When you have a baby, this can feel near enough impossible with the sheer amount of products they need. This is where
comes in. The brand recognises that reducing plastic waste in the home can feel overwhelming for parents, which is why it has launched the Johnson's Baby eco-refill range.The Johnson's Baby eco-refill range is made up of three of Johnson's family favourite products: Top-To-Toe Wash, Baby Shampoo and Bedtime Bath. They are designed in an easy pour, recyclable carton so you can easily refill your existing bottles, helping to cut down on single-use plastic.
The introduction of the refill range is the next step by Johnson's Baby in a mission to innovate products to use less plastic. Hannah French, Head of Marketing for Johnsons & Johnson's said: “We are excited to be providing families with our first paper-based, recyclable, and refillable baby product. "Johnson's Baby really believes that it doesn’t have to cost the earth, and one of our steps towards this is the launch of our refillable range where we’re able to empower parents and provide them with simple options to be planet conscious whilst also making it affordable and an easy switch within their daily routines.
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