Instagram is letting users add up to 5 links to their bios. It's a 'body blow' to link-in-bio startups.
All accounts will have the ability to add multiple links, including business and creator accounts.
Meta added that it hoped the feature would"make it easier for creators to showcase a range of things they care about and for businesses to drive growth." All accounts will have the ability to add multiple links, including business and creator accounts. But Austen Tosone, a creator with Instagram 13,000 followers, said she'll be sticking to the one link for now. Micro influencers Kristen Bousquet and Brianna Seaberg agreed, citing personalization options and the option to share more than five links.
Seaberg added that showcasing more than one link might overwhelm the user and deter them from clicking on any link at all.
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