| Inside the Biden campaign’s ad strategy

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| Inside the Biden campaign’s ad strategy
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In today’s edition … Democrats go on offense against impeachment push … What we’re watching: AI Week in the Senate … All about the new Trump tax cuts … Biden finishes Vietnam trip … but first …

There are “The full ad campaign has separate spots to target Hispanics — with a Puerto Rican accent in Pennsylvania and a Mexican one in Arizona — with a separate tag line, ‘Somos Nosotros,’ or ‘It’s Us.’ African American spots praise Biden’s work to cut ‘Black child poverty’ and grow ‘Black businesses.’ An abortion rights message is covered with a female narrator, while a young mom cement mason in the Wisconsin testimonial says Biden is ‘helping real people.

“In a fragmented media environment, it’s more important than ever for our campaign to be investing early and aggressively across platforms to deliver our message where voters are,” Biden campaign managersaid in a statement. “While Republicans duke it out and burn cash fighting each other, our campaign is reaching our general election audience early and consistently — which is critical for winning in November 2024.

expected Republican push to impeach Biden — or at least launch of an impeachment inquiry — that’s been gaining strength and, the top Democrat on the House Oversight and Accountability Committee, put out a 14-page news release this morning methodically going through the allegations made by Oversight Committee, who’s been leading the investigation into Biden’s son, Hunter Biden, that Comer has argued also implicates the president. None of the evidence suggests wrongdoing by Biden, Raskin argues.

The battle over whether to impeach comes as Biden is running for reelection and as Republicans are working to hold onto their fragile House majority, and Raskin argued that Democrats are winning the war for public opinion. “Most Americans disapprove of House Republicans’ baseless and politically orchestrated propaganda campaign,” Raskin said in a statement to The Early. “We can take some pride in that because we have worked to puncture their lies.”Biden will commemorate the 22nd anniversary of the Sept. 11, 2001, terrorist attacks today at a military base in Anchorage, instead of at a memorial site in New York, Pennsylvania or Virginia.

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