I’m an Editor Who Loves Athleisure—These Alo Arrivals Are Coming Home With Me

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I’m an Editor Who Loves Athleisure—These Alo Arrivals Are Coming Home With Me
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I’m after that sporty-chic look.

Natalie Gray Herder is an associate editor on the branded content team at Who What Wear and Marie Claire. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She had plans of applying to law school until doing a 180 to follow her more creative passions: writing and fashion.

As a former collector of magazines, she should have known her true calling was in editorial but is grateful for the journey that led her to Who What Wear. She began her career at the NYC-based publication The Select 7, where she wrote about fashion, beauty, food, travel, and interiors. In pursuit of her next role, Natalie knew she wanted to hone in on women's fashion. She is an avid researcher, reader, and explorer in and out of the office.

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