Martha Stewart uses the Maybelline’s Volum’ Express Falsies Volumizing Mascara is $9 at Amazon. Shoppers say it makes “old eyes look young,” and a beauty writer compares it to lash extensions.
Sophie is a commerce writer for InStyle and Shape, where she reports on noteworthy beauty products — including skincare, haircare, and makeup — and, occasionally, covers celebrity style., I—like the rest of the world—became intensely curious about her beauty routine. The lifestyle guru has excellent taste, as does her longtime makeup artist,. After trying the formula myself, I immediately understood its place in Toye’s kit. In fact, it’s become my go-to when I’m not wearing lash extensions.
I’ve tried hundreds, if not thousands, of mascaras, many of which promise a falsie effect—and most of which fall short of rivaling extensions. Furthermore, flaking is often an issue. Maybelline’s, however, remains intact, and I can go about my day unencumbered by frustrating flecks appearing across my face.
Formula aside, a mascara is only as good as its wand—and Maybelline’s is virtually perfect. The fat, fluffy brush features soft, flexible bristles that hug every last lash—including the “ones you didn’t even know you had,” in the brand’s words—with very little hand maneuvering or thought required.
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