This is a major step forward for the fashion industry.
fully decked out in Prada nylon. But today, the brand announced that they’re transforming the products into something sustainable.
“A vital component of Prada’s heritage and a hallmark of its approach to contemporary fashion—a challenging of convention, an elevation of utilitarian materials to fashion, a new form of luxury—nylon is an emblem of the brand,” a statement from Prada reads. “This project is an evolution of a fundamental code of Prada, a reinvention of heritage. Yet, in the same way, a forward-thinking ethos is intrinsic to the cultural make-up of Prada: invention, experimentation, progress.
Recycling nylon is one of the most environmentally responsible choices brands can make. According to a 2009 study from the Food and Agriculture Organization of the United Nations, nylon fibers accountof ocean debris, a mix of residue from clothing, carpeting, packaging, and fishing nets. But it’s a challenge.
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