A 23-year-old game developer grew her Instagram audience to nearly 100,000 followers after being laid off from Meta. Here's how she makes money, the 1-page media kit she uses, and what she charges brands.
Her earliest videos about game development went viral, and she began building an audience. But Pitcher realized that she didn't just want to post about making games — she wanted to create content about the gaming industry and its culture, gaming memes,"cozy games" reviews, and a deeper glimpse into her life as a 20-something"navigating being an entrepreneur — and life in general.". Her passion for making gaming content soon became a business.
Pitcher typically tries to post between four and six times a week, almost exclusively sharing video content.Working at Meta didn't unlock all of the secrets to success on Instagram, Pitcher noted. But having worked on Instagram's search tools, Pitcher knows how important search engine optimization is for being discovered within an app.
, had"pioneered gaming as a woman." Pitcher said she wants to be a similar source of inspiration for young women of color entering tech and game development.Like many influencers, Pitcher's primary revenue stream is brand deals. Currently, her starting rate for sponsored content is around $2,000 for one video post, she told Insider.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Dallas Cowboys Super Bowl ring Jerry Jones gave Clarence Thomas could be worth $100kAny Super Bowl ring is a valuable collectible. The one Clarence Thomas got from Dallas Cowboys owner Jerry Jones would fetch more than usual at auction...
Read more »
China youth jobless rate hits a new high, GDP growth misses targetInsider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know.
Read more »
xAI and OpenAI are racing to create AI smarter than humansInsider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know.
Read more »
Ted Cruz says 'Barbie' movie is 'Chinese communist propaganda'Ted Cruz is getting really worked up about the 'Barbie' movie and accusing it of feeding young girls 'Chinese communist propaganda'
Read more »
Jack Dorsey says he snubbed a follow request from Zuck on ThreadsInsider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know.
Read more »
China's economy falters as latest growth, retail sales data disappointsInsider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know.
Read more »