The Puerto Rican superstar has made creative updates to his most recent Adidas sneaker designs, including his Gazelle and F50 cleat with Leo Messi.
has revealed the highly anticipated upcoming project between the hitmaker and the soccer icon. The collection is inspired from Adidas heritage models, materials and colorways, and features two silhouettes: the Gazelle, a favorite ofBoth silhouettes include Bad Bunny and Messi’s signatures on the Three Stripe branding, which Adidas said symbolizes “their mutual respect and enduring legacy,” as well as the inscription “Bad Bunny Para Messi” on the tongue.
Speaking with WWD sister publication FN, design director of Adidas collaborations and partnerships Raf Mayorga — who is the design director for the Bad Bunny partnership — offered insight into the packaging the “As Benito’s music continues to evolve, his level of artistry gets pushed in different directions, and we’re there to capture his voice with where he’s going creatively. Ultimately, it boils down to he’s evolving, so we evolve as well,” Mayorga explained. “What he wants to say, the stories he wants to shine a light on through his music, through his craft, we do the same on the footwear side.”
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