Honda Takes On BYD With New Ye EV Brand, Shows SUVs And GT Concept

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Honda Takes On BYD With New Ye EV Brand, Shows SUVs And GT Concept
ChinaElectric VehiclesHonda
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Two electric crossovers are coming before the end of 2024, followed by a grand tourer in late 2025

The Ye P7 and S7 crossovers will hit the roads before the end of 2024, while the Ye GT Concept previews a production model set to follow by the end of 2025. The EVs will ride on a new China -developed architecture, offering the option between single and dual electric motors. The Ye Series will be sold alongside the existing e:N Series in China , expanding Honda 's zero-emission range in the region.

Nevertheless, notable distinctions emerge in their front and rear designs—the Ye P7 embodies a Honda-esque appearance, whereas the Ye S7 gives us Cadillac vibes, particularly from the rear perspective. We have yet to see pictures of the interior, but Honda promises spacious cabins offering a comfortable ride for all occupants. The models will also come equipped with an AI-powered assistant, controlling the LED ambient lighting on the dashboard and door panels.

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