Holiday creep starts even earlier this year, with shorter selling window for retailers

The traditional holiday shopping period between Thanksgiving and Christmas is almost one week shorter this year.

Get ready for holiday merchandise to hit store shelves earlier than usual this year, and for retailers to roll out seasonal promotions well before temperatures drop. Discounted pricing once reserved for Black Friday and Cyber Monday is now going into effect in early October.

If they've blown through their budgets before Thanksgiving arrives, stores that wait until Black Friday to reveal deals will have missed an opportunity to lure them in. 'There's a finite budget, for the most part, of what consumers are willing to spend.

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