Dallas-Fort Worth residents who regularly travel the TEXpress lane network can get exclusive savings and prizes as part of a new pilot program through the...
Dallas-Fort Worth residents who regularly travel the TEXpress lane network can get exclusive savings and prizes as part of a new pilot program through the North Central Texas Council of Governments.if they’ve downloaded it to access high-occupancy vehicle discounts on the network.
“We’re also looking at scenarios where they could transfer to like a transit line that’s parallel to a corridor, so there’s multiple scenarios that we’re going to be testing,” NCTCOG senior program manager Natalie Bettger said.It works like this: GoCarma users who opt-in to the program and meet the criteria — namely regularly traveling in one of the corridors that planners are studying during a peak period — will be invited to sign up for rewards.
The data that planners collect will help inform future efforts to ease gridlock as the region keeps growing. “The real goal is to give them information so they can make choices, and give them an incentive to possibly take less congested choices, and that way, it helps us balance that congestion on our roadways,” Bettger said.The pilot program ends Dec. 25. Dallas-Fort Worth drivers can download the GoCarma app on the App Store and Google Play.Beginning on Dec.
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