Successful “GunTubers” can earn hundreds of thousands of dollars annually in ad revenue and sponsorships on the video platform.
Gun YouTubers are in crisis as the platform tightens restrictions on their controversial content, machine gun videos, and firearms marketing. The strict rules have some in the community, including four very popular channels, leavingWhile the largest “GunTube” accounts have yet to leave the platform, they have publiclythat their content is no longer embraced by YouTube. Many of these channels have millions of subscribers, major brand deals, and established relationships with the platform.
, banning content that depicts the removal of gun safety devices, limiting what viewers can watch videos showing automatic or homemake weapons being discharged to those 18 and up, and removing advertising opportunities from those videos.on videos posted with the intent to sell firearms or with links to websites selling guns, this includes links to gun retailers and landing pages.
Gun reviews are only part of the “GunTube” community which also includes creators who use the site to display their personal collections or perform stunts using guns.
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