Grubhub is helping fans of the Prime Video series “The Marvelous Mrs. Maisel” celebrate the show’s series finale with the creation of the exclusive Maisel Tov Martini.
“‘The Marvelous Mrs. Maisel’ has a history of incredible alignments, and we feel that Grubhub and Prime Video are a perfect pairing to bring this exclusive offering to life,” said Jennifer Verdick, head of partnerships and consumer events for Prime Video.
Crafted by New York City mixologist Pamela Wiznitzer, it is a savory take on the classic gin martini with hints of caraway in the vermouth that ties in the rye bread and seasoned olive with the spices of the rub. The martini comes with a special oil that uses the ingredients found in the brine and rub of pastrami that is shaken into the drink to create the taste of biting into pastrami, while keeping it vegetarian.
“We’re thrilled to continue our collaboration with Amazon Prime and Prime Video with our latest Tune In & Takeout series activation, bringing Grubhub and Prime members even more value and unexpected surprises, like the delicious pastrami-inspired martini,” said Marnie Boyer, vice president of marketing at Grubhub.
Fans can pre-order the exclusive martini from April 11-13, just in time to raise a toast to the series finale premiere on April 14.
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