Former Wall Street darling Rivian suddenly has a lot to prove
, and hammer out 25,000 vehicles in its first full year of production — all while standing up a second factory in Georgia.
, which could spell real trouble for the startup. Another Rivian customer told Insider they placed a reservation last July. After not receiving any update about their order in more than six months, they canceled it this month. A Rivian spokesperson told Insider that timing is"based on a number of factors, including delivery location, configuration and original preorder or reservation date.
"In 2022, we took steps to focus our product portfolio and drive a lower cost structure," Scaringe said, according to a copy of the email obtained by Insider."To deliver over the long-term, we must focus our resources on ramp and our path to profitability while ensuring we have the right set of future products, services and technology.
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