Chaste romance, political conspiracy, screwball comedy and angsty drama all combine in an Apollo 11 whatzit of a movie.
NASA launch director Cole Davis gets prepped for the media by Madison Avenue marketing ace Kelly Jones in “Fly Me to the Moon.” In “Fly Me to the Moon,” a shiny, tinny hunk of speculative fiction with a lunar dust sprinkling of fact, Channing Tatum plays the NASA launch director in charge of the 1969 Apollo 11 mission. But it’s Scarlett Johansson, as the Madison Avenue wizard selling that mission to the American public, who emerges as this movie’s real launch director.
Miraculously, Johansson salvages whole flaming chunks of director Greg Berlanti’s rom-com/political conspiracy/faked-moon-landing hybrid. Going for laughs one minute, solemn heartbreak the next, it’s a movie about advertising and the ethical limits of deceiving the public in the name of space-racing against the Russians.
From there, the selling of Apollo 11 goes beyond marketing tie-ins and into “Capricorn One” land. Doing her handler’s bidding, Kelly is tasked with establishing a secret film set within the NASA facilities, where an artful pretend moon landing is prepared under the direction of Kelly’s temperamental gay cliché of an auteur . This complication puts the movie in a really tough bind, the tangling and untangling of which leads to at least 20 too many minutes.
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