The viral 'Dreams' skateboarder is riding a hot streak, because now his merchandise business is taking off.
The Doggface gear includes hoodies and t-shirts with the instantly classic shot of him chugging his juice ... along with a beanie. BTW -- Doggface is Nathan's longtime nickname, but more importantly ... his TikTok handle.We're told Nathan teamed with UpMerch because he was trying to put out all his swag himself but fell way behind ... and the company had the resources to handle the majorly increased demand.
Nathan's doing work for UpMerch too -- our sources say the site's recorded a 96 percent increase in new customers since the Doggface products dropped.
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