EXCLUSIVE: Digital Fashion Designer’s Council Debuts with Fashion Week Connect Events

DFDC aims to make phygital fashion easier to offer everywhere, and it's new event series showcasing real-world maisons is the proof of concept.

hasn’t and is now ready to take the next step by going deeper into offerings that are both digital and physical.

Digital fashion, like this Placebo Digital Fashion House x threeAsFour, will be all the rage at Fashion Week Connect across virtual and IRL spaces.It’s part of an expansive and ambitious approach that goes beyond gaming or virtual worlds. Think social media, augmented reality and more, and on devices from phones to mixed reality headsets, whether through an app or a web browser.

A real-world VIP reception in Los Angeles co-hosted by Red DAO and the DFDC will bring Dolce & Gabbana’s Collezione Genesi into a physical location. Hailed as the world’s first luxury phygital offerings, the 2021 collection took the form of NFTs with physical counterparts and sold for some $6 million, includingDFDC will also be on the ground in Paris, where it will help present Fabrix Digital Fashion Takeover as part of Paris Fashion Week at the Palais de Tokyo.

The effort looks enormous. To pull it off, Cash formed an all-star roster from the virtual fashion ranks for its board and operating team.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

wwd /  🏆 24. in US

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Olympics 2024: Five Fashion Designers Making Standout Pieces in ParisFrom Ralph Lauren's classic Americana designs to the Mongolian creations breaking the Internet.
Read more »

Naomi Campbell’s Impact on Fashion, From the Designers Who Dressed HerA new show at the V&A charts the super’s formidable presence in the industry—and the friendships she cultivated.
Read more »

Tiffany & Co., CFDA launch inaugural Jewelry Designer AwardThe Council of Fashion Designers of America and U.S. jeweler are introducing a DEI-focused initiative.
Read more »

Behati Prinsloo Teases Her Return to the Victoria's Secret Fashion Show: 'We'll See' (Exclusive)Behati Prinsloo just returned to Victoria's Secret after six years away — and told PEOPLE what she thinks of the brand's upcoming plans for the fashion show!
Read more »

Look Back at 10 Years of the Her Universe Fashion Show Ahead of SDCC [Exclusive]Ashley Eckstein and Michael James Scott hosting the 2023 Her Universe Fashion Show
Read more »

Look Back at 10 Years of the Her Universe Fashion Show Ahead of SDCC [Exclusive]Ashley Eckstein and Michael James Scott hosting the 2023 Her Universe Fashion Show
Read more »