DoorDash has added an in-app pop-up warning customers that orders with no tip might take longer to get delivered.
DoorDash said in a statement that since launching the test, they have seen a"meaningful decrease" in orders without a tip.WASHINGTON — DoorDash is testing new messaging that warns customers their order could be delayed if they don't add a tip for the person delivering their food. Delivery drivers, called dashers by the company, are able to see the tip amount on an order before accepting.
While the new pop-up messaging reminds customers that their order may be delayed without a tip, it doesn't actually change anything about the order, and customers are allowed to keep the tip at $0 if they want. When an order is made with no tip, it is still sent to the restaurant as usual, but the lack of monetary incentive could lead to fewer dashers interested in picking it up for delivery, meaning it could sit for longer.
But despite the pilot program's success, it's unclear when, or even if, the in-app message will become standard for all orders.
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