Costco announced price reductions on several Kirkland Signature products during its fourth-quarter earnings call, despite a recent membership fee increase.
Costco recently announced price reductions on several popular Kirkland Signature products during its fourth-quarter earnings call. These price cuts come shortly after the company raised the cost of its membership.Some of the biggest reductions include a 13% price cut on Kirkland Signature Boneless Chicken Tenderloins, which led to a 21% increase in sales.
RELATED: Costco raising membership fees this weekend – the first time since 2017In September 2024, Costco raised the price of its Gold Star membership in the U.S. and Canada from $60 to $65, marking the first increase since 2017. Executive memberships also rose, from $120 to $130. This fee hike impacts roughly 52 million memberships across both countries.Despite the price hike, Costco reported an increase in membership revenue, reaching $1.512 billion.
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