The Buffs' boss sends a message of support to Coach Prime before the 2024 football season
Rick George has a lot to be thankful for going forward. Colorado's longtime athletic director pulled off one of the best hires the football program has witnessed in decades and is still reaping the benefits. In a recently interview with“I think there’s a misperception about coach ,” George said. “If you know Coach Prime, he’s an incredible individual. He’s driven, he knows what it takes to be successful, he’s hired a great staff."have spoken negatively about Coach Prime and the Buffs.
George is fully supportive of Sanders, and it's not a surprise why. The Buffs are more relevant than they’ve been in decades, CU is raking infor earned media alone, and Sanders himself is getting paid for the exposure he’s bringing to Boulder. The local economy is also benefiting, with businesses helping Colorado recruit on a national scale.
Despite the mixed media coverage, George emphasized the many positives of Sanders' tenure. The attention and success Sanders has brought to the program cannot be ignored. George’s comments serve as a fair rebuke to Sanders' critics, highlighting the tangible benefits and progress made under his leadership.
As Colorado prepares for a second season under Coach Prime beginning on Aug. 29 against North Dakota State, the focus remains on building a strong, successful program.
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