The chairman of major aircraft leasing firm Air Lease , which has 150 of Boeing&...
) grounded 737 MAX jet on order, on Monday called on the U.S. manufacturer to drop the “damaged” MAX brand to avoid it undermining the plane’s value.
FILE PHOTO: Employees walk near a Boeing 737 Max aircraft at the Renton Municipal Airport in Renton, Washington, U.S. January 10, 2020. REUTERS/Lindsey Wasson The comments by Steven Udvar-Hazy, one of the founders of the airplane leasing industry which finances around half of the world’s passenger fleet, echoes a call by U.S. President Donald Trump in April last year to “rebrand” its 737 MAX jetliner.“We’ve asked Boeing to get rid of that word MAX,” Udvar-Hazy told the Airline Economics aviation finance conference in Dublin. “I think that word MAX should go down in the history books as a bad name for an aircraft.
A U.S. official briefed on the matter on Friday said U.S. regulator the Federal Aviation Administration is now unlikely to approve the plane’s return until March, and that it could take until April.
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