How serious is the speculation surrounding expansion for the Big 12? One college insider has an interesting prediction involving Pac-12 schools.
Dodd further explained that Arizona in the Big 12 would be a boost for basketball in the conference and Arizona State is enticing because of the big Phoenix market.
Dodd wrote:"In essence, adding those four schools would create more Big 12 content in more time slots. Such an expansion might reflect what the Pac-12 is worth right now. If the Big 12 expands, its contract states new team would get 63% of pro rata revenue from ESPN .
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