Her new album is highlighting the genre's lack of representation among artists of color at a time when country music finds growing interest from new listeners.
The two singles she's released so far have been smash hits and have boosted streams for other Black female country stars along the way.
"Texas Hold 'Em," one of those singles, made her the first Black woman to claim the No. 1 spot on Billboard's Hot Country chart, according to the famed music magazine.Knowles' album announcement was a "pinnacle moment in time," according to The New York Times bestselling author, country songwriter and lecturer Alice Randall, who was the first Black woman to write a No.1 song for an artist on the Hot Country chart, back in 1994.
In the areas where artists of color did make strides over those two decades — gaining 3.2 percentage points in the share of songs played — the advances overwhelmingly benefited male artists of color, according to SongData. Among the artists of color whose songs received airplay, the report found that less than 3% were songs by women.
Lil Nas X performs onstage during WiLD 94.9's FM's Jingle Ball 2019 at The Masonic Auditorium on December 08, 2019 in San Francisco, California.Political tensions have flared in the country music industry for decades, as newer and more liberal artists try to transition away from the genre's "conservative" roots, Neal said. The genre's fan base has long skewed conservative, she said.
While the average country music listener is a member of the baby boomer generation, those born between 1946 and 1964, according to music data firm Luminate, there's been a newfound interest among listeners who are part of Generation Z — those born between 1997 to 2012 — and millennials, two generations reported to be
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