Derek Zoolander is back for a new Super Bowl ad, and yes, he remains “really, really, really ridiculously good looking”
Derek Zoolander is back and, yes, he remains “really, really, really ridiculously good looking.” Ben Stiller – who first appeared as the vapid supermodel character in the 2001 movie “Zoolander” and the 2016 sequel – is blue steeling once again, this time for Pepsi’s new Super Bowl LVII ad, which was released on Wednesday. Resurrecting the character came naturally to Stiller, who told CNN in an interview that the self-obsessed character would feel right at home in today’s me-focused zeitgeist.
Stiller said his daughter recently showed him a trend that calls back to a scene in the first film, when Zoolander comes face to face with his nemesis Hansel in a tense confrontation. In the TikTok videos, Timbaland’s “Give It To Me” plays as users reenact the scene where Hansel bumps into Zoolander, to which Hansel replies, “Excuse me, brah.” Stiller admits seeing “Zoolander” – which was released over 20 years ago – speak to this generation, even in a silly meme, was “kind of cool.
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