‘Beetlejuice Beetlejuice’ Blows Past Expectations in Domestic Box Office Debut

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‘Beetlejuice Beetlejuice’ Blows Past Expectations in Domestic Box Office Debut
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Michael Keaton smirking as Beetlejuice in the sequel Beetlejuice Beetlejuice.

Director Tim Burton is poised to make a long-awaited comeback to blockbuster films this weekend, with the legacy sequel Beetlejuice Beetlejuice eyeing record numbers. The movie grossed $41.5 million on its first day of release, which includes the excellent $13 million that it made in Thursday previews. This puts the dark fantasy on the path to a $100 million opening weekend if it’s lucky; that luck hinges on walk-in audiences turning up in greater numbers than expected.

The original Beetlejuice was released in 1988, grossing $75 million worldwide against a reported budget of $15 million. The sequel reportedly cost $100 million to produce, and is poised to be Burton’s biggest hit in over a decade; his last theatrical release was the disappointing Dumbo remake in 2019. In recent years, the filmmaker has been busy with his massively successful Netflix series Wednesday, starring Jenna Ortega. The young star has been put at the front-and-center of W.B.

The fourth and fifth spots are going to holdover hits Alien: Romulus and It Ends with Us. The sci-fi horror sequel is eying around $4 million in its fourth weekend, after grossing just over $1 million on Friday. This should take its running domestic total to within touching distance of the coveted $100 million mark by Sunday. The romantic drama starring Blake Lively, on the other hand, is approaching a milestone of its own, as it heads towards a fifth weekend of $3.7 million.

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