Bed Bath & Beyond is holding a separate bankruptcy-run sale process for Buy Buy Baby, considered the crown jewel of its assets.
Bed Bath & Beyond plans to hold a separate sale process for Buy Buy Baby, as it looks to nab a bid solely for what is considered its crown jewel assets.
The company will move forward with the auction for Bed Bath & Beyond, which received a $21.5 million offer for its intellectual property assets from Overstock.com. Bed Bath & Beyond, which filed for bankruptcy this year, has garnered interest for Buy Buy Baby, which includes the possibility of keeping the stores open.A Buy Buy Baby store in the Brooklyn borough of New York, US, on Monday, Feb. 6, 2023.is working on another last-ditch effort to keep one of its chains alive.
The retailer said in court papers it will run a separate sale process for Buy Buy Baby — considered the crown jewel of its assets — as it moves forward with the auction of its Bed Bath & Beyond chain. The separate sale process gives the retailer more breathing room to nab a bid from a buyer that could be willing to keep Buy Buy Baby stores open, or at least maximize an offer price.
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