Apple Inc could sell as many as 200 million of its latest iPhones from existing ...
The upgrade cycle could translate into roughly 180 million iPhone units sold in the next 12 months with roughly 60 million to 70 million consumers due for an upgrade in China, where Apple struggled with its last launch, Wedbush analysts said.
“These old phones would be candidates for upgrade and we continue to look at fiscal 2020 as a ‘Trade-in’ iPhone cycle versus 2021 which should be a 5G-driven cycle,” Bank of America analysts said.Apple’s 2020 fiscal year starts from October and none of the brokerages expected it to launch a 5G-enabled iPhone this time round - in contrast to recent 5G mobile launches by Samsung Electronics and China’s OnePlus.
The base model is expected to be priced at $749, the iPhone 11 Pro at $999 and iPhone Pro Max at $1,099, roughly unchanged from last year’s prices, with the company opting to push through any potential tariffs on the devices in favor of boosting sales volumes.levies of 15% imposed by the U.S. government on products made in China including smartwatches and wireless headphones as of Sept. 1, with a tariff on the iPhone to take effect on Dec. 15.
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