Apple's new AI-narrated audiobooks are supposed to be 'natural sounding' but critics say they're 'not what customers want to listen to'
was not a replacement for the passionate performances by human readers in some audiobook recordings.
"Companies see the audiobooks market and that there's money to be made," Carly Watters, a Canadian literary agent, told."They want to make content. But that's all it is. It's not what customers want to listen to. There's so much value in the narration and the storytelling," The swap to digitally-created voices has critics concerned that the innovation, while potentially cutting costs for the company and allowing for faster content creation, takes cost-saving too far, at the expense of the listener experience.
"The narrator brings a whole new range of art in creating audiobook, and we believe that's a powerful thing. They're creating something that is different from the print book, but that adds value as an art form," David Caron, a co-producer at Canada's largest audiobook publisher, told ."When you have really great writing and really talented narration, you're coming up with something special. That's worth investing in."Sign up for notifications from Insider! Stay up to date with what you want to know.
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