A lot of Americans, after an intense presidential election campaign, are looking for a break in political news. That's evident in cable television news ratings and a poll from The Associated Press-NORC Center for Public Affairs Research.
What is known about a plane crash in Kazakhstan that killed 38 of 67 people on boardAmericans are exhausted by political news.
Smaller percentages of Americans are limiting their intake of news about overseas conflicts, the economy or climate change, the poll says. Politics stand out. A post-election slump for fans of the losing candidate is not a new trend for networks that have become heavily identified for a partisan audience. MSNBC had similar issues after Trump was elected in 2016. Same for Fox in 2020, although that was: many of its viewers were outraged then by the network’s crucial election night call of Arizona for the Democratic presidential candidate,visited Trump shortly after his victory last month.
But the ride may not be smooth. MSNBC’s slide is steeper than it was in 2016; and there’s some question about whether Trump opponents will want to be as engaged as they were during his first term. People are also unplugging from cable television in rates that are only getting more rapid, although MSNBC believes it has bucked this trend eating away at audiences before.
Gude said, for example, that MSNBC will always have a hard-core audience of Trump haters. But if the network wants to expand its audience, “then you have to talk about issues, and you have to stop talking about Trump.”
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