Chinese technology giants are trying to get in on the metaverse act. A collaboration with Nreal could help Alibaba expand its augmented reality capabilities.
Nreal said the $60 million round will be used to increase investment in research and development and accelerate expansion into new markets this year — including China.A collaboration with Nreal could help Alibaba expand its AR capabilities.An attendee tries a pair of Nreal mixed-reality glasses at the MWC Shanghai exhibition in Shanghai, China, on Tuesday, Feb. 23, 2021.
Augmented reality technology imposes digital images over the real world. Users can wear Nreal's two glasses products, the Light or the Air, to access AR applications such as games or movies. AR is seen as a key technology for the so-called metaverse, the latest buzzword in internet technology. While there is
, the metaverse largely relates to virtual worlds that people may be working and playing in. AR is one way to access that.
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