A24, the scrappy indie studio that has built a brand for itself as a home for hip and cutting-edge movies, triumphed over its deeper-pocketed rivals at the Oscars on Sunday. It scored a leading nin…
of winning every major acting category, with three statuettes coming for the cast of the head-spinning adventure film and the other one recognizing Brendan Fraser’s work in “The Whale.”
On Sunday, the highest-stakes night in A24’s history, head of film Noah Sacco and publicity chief Nicolette Aizenberg refused to be photographed on the carpet. When Sacco was approached by to mark the occasion with a photo, as executives like Bob Iger of Disney and David Zaslav of Warner Bros. Discovery had already done, he deferred to Aizenberg. She politely declined.
TV is a prime target, especially after the studio delivered HBO the provocative teen drama “Euphoria,” a ratings hit. On the horizon is the pricey “The Idol,” also at HBO, starring Lily-Rose Depp and the Weeknd. Following that is “The Curse” at Showtime, from the Safdie brothers and Nathan Fielder and starring Emma Stone. On the film front, there’s Ari Aster’s mainstream drama “Beau Is Afraid” with Joaquin Phoenix.
He argued that “Everything Everywhere All at Once” demonstrated that there still is an audience for art-house theatrical releases — something that has been questioned in the wake of box office failures such as “Tár,” “The Father” and “Armageddon Time.” Part of the reason A24 may be flourishing where others fail is that its films attract younger crowds who aren’t as concerned about COVID as older moviegoers are; that helped lift ticket sales for “Everything Everywhere.
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