300 Drones Formed a QR Code That Rick Rolled Dallas on April Fools' Day.
"We were thinking about something we could do for April Fools, and we were talking to Jared," Ward says."We just did a QR code on the [series for Paramount+] at South By Southwest in Austin and he suggested we Rick roll everybody."
"When I realized that drone technology had progressed to the point where they had enough to make a scannable QR code in the sky, it sort of came to me all at once that it would be possible to program QR code to literally Rick roll somebody from the air," Guynes says. "The one thing about drone shows is they may look small," Ward says,"but when you see them and the scale, you go, 'Whoa, that's really big.'"
"We're used to working with tight time frames," Ward says."We had a client the other day and we turned around four custom animations for them."
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