10 Ways to Leverage Technology to Build Better Customer Relationships

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10 Ways to Leverage Technology to Build Better Customer Relationships
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When it comes to human-to-human connection, AI can be a valuable tool.

Content created by members of Rolling Stone Culture Council Rolling Stone Culture Council is an invitation-only network of industry professionals who share their insights with our audience.Opinions expressed are solely those of the author and do not reflect the views of Rolling Stone editors or publishers.

We deal with customers and stakeholders all over the world. The channels with which they are most comfortable vary from WhatsApp to Zoom to texting to Facebook. These preferences are driven by everything from cost to tech availability to language barriers. It’s critical to help people feel comfortable, so make sure you’re providing the channels with which your customers are most at ease. –Technology and AI are incredibly powerful tools, but they can never replace the human touch.

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