Vending machines allow carnivores to buy meat — chop-chop

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How a pandemic fix became permanent for a small business in Germany

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After the pandemic hit in 2020, Svea Marx fretted business at her butcher shop would tumble as fearful customers avoided stores. To ease their concerns, she ordered a vending machine where shoppers can choose steaks, sausages or salami, pay with a card or cash, and retrieve their meat after it drops into the bin — without having to queue inside or interact with a salesperson.

Marx got the idea when her kids bought snacks from a vending machine on a visit to a nearby swimming pool. A machine, she thought, might be a way to make it through the lockdown without losing sales. After buying one to test the idea, business was so brisk that a few months later she ordered two more. “We saw a huge increase in sales during the pandemic,” Marx says. “But the neighbours have complained about the extra traffic.

The refrigerated cabinets can also be configured to hold dairy products, vegetables and cosmetics, but they are increasingly popular with butchers. Ott says while most Regiomats are in rural areas such as Woltersdorf, he is also starting to sell them in cities where farmers from nearby areas use them to sell produce to urban dwellers.

The machines are similar to those with which some American artisanal butchers have experimented in recent years, and for German farmers they offer a new twist on an old rural tradition. Eggs, vegetables, milk and fruit have long been sold on the honour system from fridges or stands. Neighbours grab what they need, then plop a few coins into a box or log their purchase in a notebook to be paid later.

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