Tourism is a gift that keeps on giving

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More needs to be done – to encourage investment in the sector and to educate our people about the importance of tourism.

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In the middle of Kruger National Park, South Africa's most celebrated game reserve, a luxury train takes passengers but never moves. At the Kruger Shalati - known as the Train on the Bridge - guests gaze over the animals kingdom, from the golden sunrise until the Milky Way spills across the nighttime sky.

When it comes to caring for a goose which lays golden eggs, one needs to ensure that it is comfortable, well fed, and protected from danger.Essentially, we have a flock of golden geese in our fantastic tourist attractions. And, rather than liquidating them to assuage short-term hunger – be that for land or for money – we should look after them.The sector can provide jobs for hundreds of thousands of people and bring in billions in foreign exchange from foreign visitors.

What we need is public-private partnerships where hard-nosed and experienced businesspeople work with civil servants to ensure not only that our tourist attractions and wild spaces are maintained, but that they are financially viable and sustainable.One such is William Stephens, whose De Hoop Collection enterprise in the Western Cape is working closely with government to provide a globally recognised tourist experience in one of the most unspoilt coastal parts of our country.

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