THE LEX COLUMN: Sweet-talking the rich fattens Nestlé sales

Ugly words can describe attractive ideas. Take “premiumisation”. Going upmarket is plumping up Nestlé’s growth. Limited-edition blends perk up coffee sales. Supplements to soothe anxious hounds boost pet food sales. Even the humble KitKat is being dressed up with a new “bespoke and handmade” line.

The rewards of the strategy pursued by boss Mark Schneider, in charge of the Swiss consumer products group since 2017, were evident on Thursday. Nestlé posted healthy organic sales growth of 3.7% for the first nine months of 2019, It also unveiled plans to return 20-billion Swiss francs to shareholders.

South Africa Latest News, South Africa Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

WATCH: 5 extravagant celebrity weddings on 'Top Billing' we'll never forgetWe take a look at five of the most talked-about celebrity weddings on 'Top Billing'.
Source: Channel24 - 🏆 48. / 51 Read more »

Renault cuts revenue and profit outlookThe carmakers says struggling economies are weighing on car sales and tougher rules on emissions have lifted costs
Source: BDliveSA - 🏆 12. / 63 Read more »

Sudan’s government and rebels restart talksOfficials from all sides say Khartoum and the two umbrella groups of rebels have managed to pin down a partial agenda for discussions
Source: BDliveSA - 🏆 12. / 63 Read more »

Huawei in early talks with US firms to license 5G platform - SABC News - Breaking news, special reports, world, business, sport coverage of all South African current events. Africa's news leader.The US, fearing Huawei equipment could be used to spy on customers, has led a campaign to convince allies to bar it from their 5G networks. Huawei has repeatedly denied the claim.
Source: SABC News Online - 🏆 32. / 51 Read more »

Riek Machar, Salva Kiir meet for peace talks - SABC News - Breaking news, special reports, world, business, sport coverage of all South African current events. Africa's news leader.South Sudan's exiled rebel leader Riek Machar is in Juba for peace talks with President Salva Kii.
Source: SABC News Online - 🏆 32. / 51 Read more »

WATCH: What investors think of SAStanlib chief economist Kevin Lings talks to Business Day TV about the World Bank and IMF meetings in Washington
Source: BDliveSA - 🏆 12. / 63 Read more »