Taste Holdings CEO Dylan Pienaar steps down

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Taste says Dylan Pienaar leaves as the company evolves into a luxury brands firm

03 December 2019 - 19:34Former CEO of Taste Holdings Dylan Pienaar at the Starbucks in Rosebank. Picture: FINANCIAL MAIL/ FREDDY MAVUNDA

Taste, the share price of which slumped from R5.25 in July 2015 to 4c, has recently offloaded food businesses in a desperate bid to exit the fast-food industry. These include the Fish & Chip Co and Maxi’s.Taste said Pienaar was stepping down “given the revision in Taste’s strategy to become a luxury-goods business and having successfully navigated the sale and transition of Starbucks, restaurant chain Maxi’s and the Fish & Chip Co”.

Before joining Taste Holdings, Pienaar spent 10 years at Grand Parade Investments Limited , mainly as its CFO and more recently as the CEO of its food division.

 

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Another one. These guys know the writing is against the wall.

Bland with not taste left 🏌🏾‍♂️

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