Simple word game takes over internet. Here's the psychology behind why we can't stop playing Wordle.

Twitter user @traceyfanclub even started immortalising her Wordle scores into a cross-stitch, with one follower saying this was the tweet that finally made her play the game.The game's functionality leads to a sense of connectedness

"The fact that we are all trying to solve the same puzzle brings us together, helping us feel like we are tackling a bigger problem together," Chambers said. "There's both a sense of community in terms of 'how difficult did people find it this time,' and a competitive angle in terms of 'how well did I stack up in finding this word compared to everyone else,'" he told Insider.

Timing may have also been key to Wordle's success, Chambers believes. Because the Wordle puzzles are numbered with a daily counter, they can help anchor us to the day of the week, as our perception of time has been affected by pandemic restrictions and remote working, especially during the holiday period.

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