Men dressed as soldiers promote a"Call Of Duty" video game at a fair in Cologne, Germany. Picture: KAI PFAFFENBACK/REUTERS
It’s been a busy start to the deal making year, with transaction volumes already up 41% over the same period in 2021 to hit $218bn. That comes even after a record 2021, when more than $5-trillion worth of deals were announced, trouncing the previous high set more than a decade earlier. Just three weeks into 2022, the boom is showing no signs of slowing down, with Unilever’s $68bn approach for GlaxoSmithKline’s consumer health unit adding to the tally of potential mega deals.
Microsoft is offering a 45% premium to Activision’s last closing price in New York. That tops the average 24% premium paid by buyers of video game producers and other entertainment software companies over the past five years, according to data compiled by Bloomberg.
I'm still angry with them for shutting down Windows Phone so prematurely. They should stop buying Game Engines and actually purchase an Android operating system.
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