Microsoft bets real money on a virtual universe

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The metaverse is mostly confined to gaming now, but Microsoft’s $69bn offer for Activision Blizzard shows Big Tech reckons it could be on the scale of the creation of the internet or the shift to smartphones

Activision Blizzard CEO Bobby Kotick, whose whose video-gaming company has attracted a $69bn offer from Microsoft . Picture: BLOOMBERG

The metaverse refers to a new generation of computing where, instead of switching between discrete apps, people enter a collection of immersive digital worlds, which they explore in the form of cartoon avatars. In the most ambitious version of this vision, people will be able to do whatever they do in the physical world with a sense of presence that hasn’t been available in online experiences, thanks to three-dimensional designs they can experience through augmented- or virtual-reality headsets.

The world everyone is hyping doesn’t yet exist. But many of those trying to articulate what it’ll be like point to gaming, which already introduces users to new digital worlds and therefore, they say, metaverse concepts. “As the digital and physical worlds come together, [gaming] will play a critical role in the development of metaverse platforms,” Microsoft CEO Satya Nadella explains.Even before the deal, Nadella had begun to describe Microsoft games as metaverses in their own right.

 

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