FOR WEDNESDAY: GARETH VAN ONSELEN: David Bullard and the futility of notoriety

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If the purpose is merely notoriety, what you say counts for very little, so long as it generates infamy, writes Gareth van Onselen

If the purpose is merely notoriety, what you say counts for very little, so long as it generates infamyLast week David Bullard tweeted the following: “I realise this is risky but maybe we need a new word to replace the K-word to describe the people that we described as K's. Help me out here ... This ain't racial; it's K-specific.”

Let us do more than Bullard ever does, and take him seriously. What he is effectively saying is, let us take the most reprehensible, racist word in SA and come up with a euphemism — a substitute that “we” can use to denigrate the relevant people.A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Times Select.

 

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