Clicks shutdown: SA weighs in on closing of retailer's stores

On Monday, the red berets embarked on a national shutdown of many Clicks stores, led by party leaders Julius Malema and Floyd Shivambu, after the offensive advert loaded on Clicks' website.

The advert labelled photographs of African hair as “dry” and “damaged”, while examples of “fine” and “flat” hair were illustrated with photographs of blonde hair. “We have made a mistake and sincerely apologise for letting you down. We recognise we have a role to play in creating a more diverse and inclusive SA, starting with our website content. We know we need to do better, and commit to ensuring our content better reflects this value,” said Clicks.

“We are very sorry that images used in a TRESemmé SA marketing campaign on the Clicks website promote racist stereotypes about hair.

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