It's official: HarryStyles has launched his label Pleasing and we are not OK. 😍
After rumors began to circulate in the Twittersphere earlier this year, it's official: Harry Styles has launched his label, Pleasing.
Harry Styleshad been secretly working on his own label. It had come to the attention of his eagle-eyed fans at the beginning of June that theFine Linefiled a trademarkfor a company titled "Pleased As Holdings." The nature of this business was and still is listed on the government's website as the "wholesale of perfume and cosmetics."
Naturally, this got Styles' army of fans excited. Many Twitter users (us included) began to pre-empt what exactly would be on offer. A watermelon-scented fragrance, perhaps? Or "Golden"-hued nail varnish? Following those initial rumors, Styles was spotted in "Pleasing"-branded hoodies and sweatshirts, which suggested that this was the name of his upcoming, yet-to-be-confirmed brand. Elsewhere, Pleasing makeup had been used in a W Magazine cover shoot with Emma Corrin, adding fuel to the fire.Read more: Allure »
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