and how to maintain the health of your newly bleached hair in the long-term.No matter what, going platinum blonde will damage your hair to an extent. Sorry. Lightening your hair to white-blonde levels requires the use of either hydrogen peroxide or bleach to create an irreversible chemical reaction in your hair cuticle, explains Ess.
going to leave your hair somewhat dry and damaged, especially if you're starting with dark or coarse hair. "The darker your natural hair color is, the more pigment you'll need to remove to get to a platinum level, which requires a harsher process," says Ess."It's also harder to remove pigment from coarse strands than fine strands, so know that there's only so much you can do to prevent damage if you have dark, coarse hair."That $20 bottle of"non-damaging" and"magical" bleach you found on the internet? Run. Fast." says Ess.
Though prices can vary greatly per salon and location, you should expect to pay upwards of $150 for a good bleach job.Professional Salon Hair Coloring Dyeing Kit
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