Michael Bloomberg, blanketing the airwaves with his campaign commercials, is looking for a reset after last week’s debate fumble., leading in the polls for much the campaign season, desperately needs a great night to ensure a victory in the South Carolina primary on Saturday to keep his presidential bid alive.
“Since this is the last debate before Super Tuesday, and with the next debate three weeks in the offing, the Charleston event has the potential to be a significant draw for millions of undecided Democratic voters who will go to the polls between now and mid March,” Alan Schroeder, author ofsaid via email. “It’s really their last chance to comparison shop.”
The potential for significant ratings is good news for CBS News, which is hosting its first debate this cycle. As has been the case with other networks who have hosted events, the network is trying to make the most of the exposure, enlisting not just a single moderator but a team.co-host Gayle King will take the lead, with Margaret Brennan, Major Garrett and Bill Whitaker also asking questions.
“It is a very difficult thing. The truth is there is a part of every debate that is about creating a show: moments of tension and moments of disagreement, when the candidates have their fingers pointed at each other, that makes for great television,” he said.“You want a feisty debate, but you also want to keep order and not have it descend into a food fight,” he said.
Another challenge is to keep a debate moving on a stage that will still be crowded with candidates. Keeping that kind of continuity, Lukasiewicz said, is even more difficult with multiple moderators. He’s not crazy about the trend. As networks have looked to primary debates as a way to showcase their top news talent, they have packed their anchor desks with four or more moderators. CBS will have five questioners querying seven candidates.
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