What’s missing from corporate statements on racial injustice? The real cause of racism.

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'Were those guests really turned away because of their skin color, or because their prospective hosts were racist?'

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, an initiative meant to “uncover, measure, and overcome discrimination” on the home-sharing platform. According to the company, Project Lighthouse will identify discrimination by measuring whether a renter’s perceived race correlates with differences in the rate or quality of that person’s bookings, cancellations, or reviews.

, is a “conjuror’s trick of transforming racism into race, leaving black persons in view while removing white persons from the stage.”, which states that the company was “deeply troubled by stories of travelers who were turned away by Airbnb hosts during the booking process because of the color of their skin.

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