Dôen
As a result, Dôen is frequently described as “sustainable” by customers and the press. But a few months ago, a bold message appeared on its website: “We do not consider ourselves to be a slow fashion or sustainable brand.” Only with a rigorous audit of their supply chain could they understand precisely what they were making, where it came from, and, importantly, who was involved. So Dôen hired a value chain consultant to measure the brand’s current impact , identify the weak points, and set ambitious targets for the future., a 17-page document with sections dedicated to environmental impact, ethical practices, community representation, internal progress, and ongoing partnerships.
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